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8 Things CMOs Need to Know Right Now
CIO, May 8th 2017
May 8, 2017,
Volume 231, Issue 2

"At the recent Marketing Nation Summit, industry leaders offered CMOs tips and strategies for success - including why less is more when marketing to customers...

What's the best way for CMOs to evaluate marketing ROI? What will be the next big revolution in marketing? And what advice does James Corden of 'Carpool Karaoke' fame have to give CMOs?

Here are answers to these questions and more tips, strategies and sage advice for CMOs from the recent Marketo Marketing Nation Summit in San Francisco..."

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