Millennials Aren't The Villains Or Drivers In Consumerization

"It's a claim repeated casually in consultant white papers, news stories, and opinion columns: The consumerization-of-IT phenomenon is driven by Gen Y, now entering the workforce in large numbers. More important, the business and tech strategy around the technology you use and allow will be shaped by this new demographic wave.

Baloney -- the millennials certainly bring their own habits and expectations to the workplace and the greater technology realm, but if you plan for the myths about this group, you'll end up with a nonsensical technology portfolio and strategy ..."

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Other articles in the IT - Social Media section of Volume 170, Issue 1:

IT Execs Must Deal Soon With Worker Use of Social Tools
Millennials Aren't The Villains Or Drivers In Consumerization (this article)
Think Through Your Social Policy - Or Live to Regret It
Why Companies Could Get In Trouble For Accessing Your Facebook Page

See all archived articles in the IT - Social Media section.

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