GetApp.com offers a simple way for enterprise buyers to research applications and a low cost channel for providers to be found online.

Business buyers can save weeks from the purchase cycle

Over 90% of online purchases start with a web search. Confronted with an overload of data available through generic search engines, it is proven that business buyers prefer relevant, fresh and trustworthy information from a dedicated portal.

7 reasons why business applications buyers use GetApp.com:

• All services are FREE
• It SAVES TIME. Up to several weeks from the purchase cycle
• Browse & search a large database of applications (2250+ applications in 300+ categories)
• Direct Access to DEMOS and FREE TRIALS
• User-generated REVIEWS for valuable peer advice
• Information requests to multiple vendors for comparing offers to make a SHORTLIST
• Personalized assessments to choose the best deployment method between ON-PREMISES or ON-DEMAND

Application providers can make their online lead generation efforts more worthwhile

The shift to SaaS and Cloud Computing is opening opportunities but it also makes it increasingly difficult to reach prospects online. For example, a search for CRM software would return 12,300,000 results and a search for Farm Management software 2,450,000 results. It gets very difficult and expensive to find customers online!

It is important to know that in the awareness phase, 2/3 of buyers start with general search engines (Google, Yahoo, Bing) but as they mature their decisions, they turn to industry specific sites (such as GetApp.com). It means that traffic from a vertical portal is generated closer to the end of the Purchase Cycle.

9 reasons why providers register their applications with GetApp.com:

• Listing an Application is FREE
• Reach out to a new global audience of ACTIVE BUYERS
• Receive qualified traffic to their website with an IMPROVED CONVERSION rate
• Generate “SALES READY” LEADS according to customizable criteria
• Accelerate sales VELOCITY
• Lower the cost of ACQUIRING NEW CUSTOMERS
• All leads are pre-screened and guaranteed BANT qualified
• Pay ONLY FOR RESULTS model. No commissions, no fees, no upfront payment, no strings, no surprise
• GetApp.com is an INDEPENDENT and vendor/ platform neutral

To Get Started providers can register here. It takes 2 minutes.

GetApp.com is a member of the Sun Startup Essentials program. [...read more...]

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